top of page
The truth is
100% of men
love their balls.
But men didn’t feel comfortable discussing below the belt hygiene.
So, we set out to break this taboo by telling a unique love story.
One between a man and his balls, aka his Boys.
A ball trimmer to everyone
a Direct to Consumer Brand connecting ads to personal offers with incredible results.
Is a DTC company who measures everything through the lens of direct results. So after we gave people a way to talk about a tricky subject, we followed the ads with specific offers for teens, partners(gift), parents and older men (animation). And then a way for them to express themselves through an Instagram filter. As a result, they had their best sales months ever, with more than a million $100 groin trimmers sold.
bottom of page